Posts Tagged ‘registered trademark’
Distinctive Trademarks For Online Protection and Visibility
Understanding Trademark Distinctiveness: Why Some Marks Are Stronger Than Others When it comes to protecting your brand, not all trademarks are created equal. The United States Patent & Trademark Office (USPTO) classifies trademarks based on their level of distinctiveness, which ultimately determines how much legal protection they receive. The stronger the trademark, the easier it…
Read MoreIncontestable Trademarks – A Section 15 Declaration of Incontestability Protects TMs from Claims that the Mark is Merely Descriptive.
After five years a trademark registered with the USPTO must be renewed by filing a Section 8 Declaration of Use. At the same time, a trademark registered on the Principal Register may be declared “incontestable” by filing a Section 15 Declaration of Incontestability. See, 15 U.S.C. §1065. Incontestability provides certain specific rights, stated in 15…
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