Posts Tagged ‘registered trademark’
Distinctive Trademarks For Online Protection and Visibility
Understanding Trademark Distinctiveness: Why Some Marks Are Stronger Than Others When it comes to protecting your brand, not all trademarks are created equal. The United States Patent & Trademark Office (USPTO) classifies trademarks based on their level of distinctiveness, which ultimately determines how much legal protection they receive. The stronger the trademark, the easier it…
Read MoreIncontestable Trademarks and Section 15 Protection
After five years, a trademark registered with the USPTO must be renewed by filing a Section 8 Declaration of Use. At the same time, incontestable trademarks can be established through a Section 15 Declaration of Incontestability, which provides important legal protections under federal trademark law. See, 15 U.S.C. §1065. Incontestability provides certain specific rights, stated…
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